Hey! I'm Annie
I'm a marketing professional with experience in integrated marketing campaigns, digital and social strategy, influencer marketing, content production, and public relations.
I currently work for a candy company managing all things sweet in the digital marketing space! I am also a freelance graphic designer supplying logos, media kits, and other branded materials to small businesses and bloggers.
I have the biggest sense of wanderlust and pride myself on the number of television shows I watch - I like to think I was binge-watching before it was cool (just ask me about my old Excel calendars ha). I am addicted to Chai lattes, love typography, and was a varsity badminton player in high school (yes it's a thing).
About Me
Experience
2019-Present
Integrated Marketing
Ferrara Candy Company
Owns integrated brand campaign management, social content strategy, and influencer strategy across the entire portfolio of 10+ candy brands, including NERDS, SweeTARTS, and Trolli.
2018-2019
Digital Strategy and Account Management
Ketchum
2017-2018
Social Media and Content Marketing
United Airlines
Assisted teams with pitching media, drafting social content calendars, supporting real-time activations, and developing digital and influencer strategy for Kimberly Clark, American Egg Board, and more.
Supported daily social media planning, content creation, and strategy for all United channels, including launching United's Pinterest account